It’s not called a subprime loan, but it’s the same thing

More lenders are jumping into the subprime loan market again, ready to give borrowers with flawed credit another shot at the housing market.
Firms such as Lending Club, Springleaf Holdings Inc., and FreedomPlus are among such lenders that have joined the arena, but they prefer a different term than “subprime,” which conjures up days of the housing crisis when many subprime borrowers defaulted on loans. Instead, FreedomPlus says it calls the market “emerging prime,” and Lending Club prefers the term “near prime.”

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